Does this sound all too familiar to you? Stella’s struggles and pain areas are relatable for anyone who handles customer experience at large banking organizations. Mapping compelling customer experiences on existing banking journeys is always a mammoth undertaking at venerable banking companies. This lack of end-to-end agility in fulfilling customer interactions has now become an existential threat to such banks in the last few years, with smaller fintech companies and online-first banks offering a white-glove customer experience to their customers.
Companies like Betterment and Simple provide great ways to meet them wherever their customers are. They also preempt key pain areas by providing step-by-step guidance on meeting essential milestones in their customer’s lives. Established digital banking platforms with an aging infrastructure did not have too many options to leapfrog their technology to match the prowess of these digital-first fintech providers, until recently.
Autonom8 is here to help. We can set a strong foundation for your bank to change the way you interact with your customers.
